We’re Upcycling with our friends at Reuse Masks Los Angeles
Wearing is Caring!
LIV GRN is proud to announce our collaboration with Reuse Masks Los Angeles, who are creating their products from deadstock fabric, which would otherwise be dumped into landfills.
The Reuse Team is an awesome group of entrepreneurs whose primary goal is to “protect you and your loved ones”, while also prioritizing comfort, quality, durability, and our environment.
At LIV GRN, we like to focus on making do with what’s already available and rerouting waste is our inspiration. We will continue to create consciously and consume mindfully as a guiding thought for all of our designs.
If you have not yet heard, deadstock refers to unsold and unused materials, that are complacent in the industry for very long periods of time. Deadstock may be detrimental to any business because it takes up valuable space, represents a loss on investment, and most tragically, it ends up in landfills polluting our environment.
Green America, an environmentally conscious non-profit whose mission is to assist in creating a socially just and environmentally sustainable society reported that, 20% of industrial pollution comes from the textile manufacturing process and over 8,000 chemicals are used to turn raw materials into clothing.
We’ve determined that using deadstock is probably one of the most sustainable options out there at this moment when choosing fabrics. Our main reasons are that deadstock is readily available, no extra water is needed to produce it, and the toxic process of creating does not continue. This way we ensure these fabrics do not end up in landfills and, in turn, our oceans.
Real talk, these LIV GRN masks are rad!
Sustainably conscious, upcycled, and thoughtfully repurposed; contributing to a cleaner future for all. Plus, they are so soft on the skin!
We are launching our collection with some groovy, versatile, and easy to wear colors such as Black Sea, Onshore Olive, Chill Grey, Wipeout (dark tie dye), and Barrel Blue (blue tie dye). All of which are designed and manufactured in LA by a like-minded company who cares about our planet just as much as we do. As always, 10% of profits are donated to help our environment.
Be safe, spread the mission, and choose to wear a super sweet LIV GRN mask!
#maskup
